Nikki Corson founded Prissy Nikki to create the glamorous lashes she was always hunting for. They had to be cruelty-free, reusable, and handmade. They also had to be an extension of Corson’s signature fun and fierce style.
Her new line accomplishes these goals. With vegan options, faux mink offerings, and the latest in 4D lash technology, her first beauty line is a hit with consumers who want an easy-to-wear lash that works in the boardroom or on the dancefloor.
Versatile fashion is something that the CEO knows lots about. Though Prissy Nikki is new, Corson has been running a multi-million-dollar roofing contractor, Roofcrafters, for nearly 10 years. This means that she’s been balancing bold and fierce style with business professionalism since she began her career.
In addition to lashes and roofing, the founder is a philanthropist, serial entrepreneur, podcast host, mom to teen daughters, health and fitness aficionado, and a Women’s Entrepreneur VIP Award Winner.
From Roof to Runway
While Corson has been wearing lashes and a glam look daily for years, she is also a certified roofing contractor in three states. She is respected as one of the top roofing contractors in the Southeast, and as a confident businesswoman. In fact, as she continues to build quite the reputation in the beauty industry, so does her popular podcast, Life Amplified with Nikki.
Of course, no matter what her day holds, she always looks ready to take on a runway or a roof. “I kick a lot of butt in my heels every single day!” she said. “When you put time into your appearance, you feel ready to take on the day.”
She also knows that, without Roofcrafters, she would not have been able to launch her dream lash company. “Prissy Nikki wouldn’t be possible without my amazing team there. Roofcrafters is my legacy; Prissy Nikki is my passion project,” said Corson.
However, she sees the two roles having something in common: they both help to empower and inspire other women, showing them that beauty and strength, or glamor and business, can exist side-by-side and thrive.
“Women come up to me to tell me that I inspired them and made them realize that they need to make some changes in their own lives. It means the world to me to hear that. I feel like I’m doing my job,” she said.
Prissy Nikki, Lashes Made with Love
When Corson drew up her business plans, she knew that Prissy Nikki had to offer something better than its competitors. She knew she needed to offer vegan options since so many lash-wearers only buy cruelty-free or vegan products. They had to be reusable for both budgetary and environmental reasons, and they needed to be handmade to ensure that each pair was perfect when it left the factory.
As far as premium options, there had to be 4D lashes, faux-mink lashes, and enough style choices to suit women looking for a range of options. Each design meets Corson’s signature fierce and beautiful style requirements. Shoppers can choose from Dominatrix lashes, Vegas Showgirl lashes, Boss Babe lashes, IDGAF lashes, and many more.
You might be wondering how she was inspired to create so many different designs; the truth is, she’s been unknowingly ‘researching’ her lash company’s designs for years. She’s worn lashes daily for 15 years, and each time she applied or shopped for lashes, she was also reviewing the styles, testing the brands, and figuring out which styles worked best.
“I can put on lashes in 30 seconds,” said Corson. “I sometimes even sleep in them. But the first time I did it, we were getting ready for a night out, and I had glue all over my face — it was so stressful! If you’ve never worn lashes before, practice with cheap ones before you get our designer lashes. And practice well before your event,” shared Corson.
Whichever style of lashes they choose, Corson’s mission in selling her product is to help women to embrace their beauty and their power, their boldness and their beauty, and to go out into the world and be the best that they can be.
