Agreena Achieves Verra Registration Landmark for Soil Carbon Market

By Grit Daily Staff Grit Daily Staff has been verified by Muck Rack's editorial team
Updated on January 21, 2025
  • The AgreenaCarbon Project has become the first large-scale agricultural cropland project registered under Verra’s Verified Carbon Standard (VCS) VM0042 methodology.
  • The pioneering project works with farmers across Europe who are delivering emissions reductions and soil carbon removals through the implementation of regenerative farming practices in their fields.
  • Agreena expects issuance of Verra-certified carbon credits in 2025 and is currently accepting pre-orders for its reductions and removals inventory.

Agreena, a Danish climate solutions company, has announced a landmark achievement for its pan-European soil carbon project, which covers millions of hectares of arable farmland. The AgreenaCarbon Project has become the first large-scale agricultural cropland project registered under Verra’s Verified Carbon Standard (VCS) VM0042 methodology for Improved Agricultural Land Management.

The VCS is the world’s most widely used greenhouse gas (GHG) crediting standard and is endorsed by the Integrity Council for the Voluntary Carbon Market (ICVCM). To achieve registration under the standard, the AgreenaCarbon Project went through several years of rigorous and independent assessment. 

“This is a pivotal moment for the regenerative agriculture movement and steering much-needed carbon finance to farmers,” said Agreena CEO Simon Haldrup. “Agreena is now positioned to meet the significant demand for high integrity, nature-based, European credits in the voluntary carbon market. In doing so, we will be supporting companies to meet their net zero targets and nature-climate ambitions, where there is mounting pressure on them with sustainability disclosures. Regenerative agriculture is a vital nature-climate solution to improve soil health, biodiversity, and climate resilience across Europe.”

Conventional farming methods are emissions-intensive and have led to significant soil degradation and biodiversity loss, while the pressure on food production systems to keep pace with growing populations is immense. Regenerative farming addresses these challenges by promoting practices that rebuild soil organic matter, sequester carbon, and enhance biodiversity, making farms more resilient to climate change and economically viable in the long term.

Soil is the Earth’s second-largest carbon sink, after the ocean, and carbon sequestration in agriculture has been identified by the United Nations’ IPCC as one of the top solutions to scale climate action, with the potential to remove up to five gigatonnes of CO2 annually by 2050. 

Agreena’s Project supports and incentivizes farmers to shift to regenerative farming by drawing in finance to cover the initial costs of the transition, such as new farm machinery investments and temporary production yield losses. Carbon credits are part of Agreena’s suite of financial solutions for farmers delivering valuable ecosystem services. 

“Serving as the first-mover in the market to undergo this process of utilising the rigorous top-tier scientific methodology, Verra’s validation of the AgreenaCarbon Project can give credit buyers confidence that they are investing in quality soil carbon credits,” said Haldrup. “This is one of the most nascent, yet promising, carbon removal methods to deliver positive outcomes for climate, nature, and people.”

Join Agreena’s webinar on 18 February to discover what validation means for farmers and corporates in delivering nature-based action. Spaces are limited.

About Agreena 

Agreena is a Danish climate solutions pioneer supporting farmers’ transition to regenerative farming. Bridging the finance, technology, and agriculture sectors, Agreena is developing a range of financial solutions for those delivering a more sustainable food and farming system. 

The company is working with thousands of farmers across 4.5 million hectares of arable farmland in 20 European markets – giving them access to carbon finance to accelerate the global shift to regenerative agriculture. Agreena manages Europe’s leading soil carbon program, and its AgreenaCarbon Project is Verra-registered. 

Through a network of farmers, businesses, and experts, Agreena shares knowledge and resources to secure the future of agriculture. Its advanced digital Measurement, Reporting, and Verification (dMRV) capabilities measure tangible impact from the ground up, supporting farmers, companies, and governments on the road to net zero.

By Grit Daily Staff Grit Daily Staff has been verified by Muck Rack's editorial team

Journalist verified by Muck Rack verified

Grit Daily News is the premier startup news hub. It is the top news source on Millennial and Gen Z startups — from fashion, tech, influencers, entrepreneurship, and funding. Based in New York, our team is global and brings with it over 400 years of combined reporting experience. Grit Daily is the official US partner for state-by-state and regional real estate lists.

Read more

More articles by Grit Daily Staff


More GD News